Do you love reading and writing, and want to make a career in this field? Well, then Blogging can be one of the great career options for you in 2021. Blogging is one of the most important parts of digital marketing. Since the scope and future of digital marketing are expanding people are building their careers in blogging. Big companies are now hiring bloggers to write content for their website thus creating a large number of content writing jobs in the market. In this article, we are going to look through the top five skills you need to master blogging and start your blogging career.
It may seem to be an easy task for someone who has the basic knowledge of computer and the internet to create and maintain a blog by:
Registering a domain name for your blog and purchasing a hosting and then set up an account with any hosting platform like WordPress and then choose an entire theme which you can customize by just drag and drop methods, prepare some interesting posts, and publish them.
Creating a blog is relatively easier than making a successful blog. To attract people to your blog and to keep them engaged in your blog and to retain those audiences in your blog is required to create a successful blog. So in this article, we are going to see the 5 top skills required for blogging and to master blogging.
Top 5 Essential Blogging Skills to Start a Blogging Career :
1. Writing Skills
In a blogging career, writing skills are the most important skills. You can master only if you can attract and retain your audience by providing them relevant and valuable content. Without writing skills, you cannot create unique, engaging, relevant, and valuable content for your audience which will result in an unsuccessful blog.
So to become a good writer you should understand the importance of English and write every day, at first, you might not be good but slowly you will see improvements in yourself. Also, read good books and blogs, these things will help you improve your writing skills.
2. HTML and CSS
It is not required for you to be a programmer or web developer for a career in blogging but you must know some basics of HTML and CSS skills to add anchor tags, alt tags, interlinking to your other blogs, formatting your blog headings and subheadings using h1, h2, he tags, and many more things to make your blog professional and attractive.
Every blog platform does not come with in build themes to choose from, sometimes you may need to create your own customized theme which suits your brand. So having a basic knowledge of HTML and CSS can be a great help for you.
3. Knowing Your Target Audience
In the blogging career to be a professional and successful blogger and to earn money online, you must have a clear concept about who your target audience is and what do they need. You must analyze the current trends and the requirements of your target audience to provide them with relevant and valuable content for them.
Without knowing who your target audience is and understanding their needs, it will be a really tough job for you to provide them relevant and valuable products or services and earn money online and master blogging.
4. Networking Skills
Networking is one of the important skills required for blogging which will help you connect with various other bloggers that will let you know what the current trends are about and will also help you improve your skills.
Networking with some experienced bloggers can also help you to find a mentor who can help you with your problems and guide you in your career in blogging. It will also help you get more traffic through social media and help you interact with more and more peoples.
5. SEO
SEO (Search Engine Optimisation) is one of the backbones for your website to rank on the top of the SERP (Search Engine Result Page) if anyone searches the query relevant to your topic in a search engine like Google. SEO is one of the best ways to rank your website organically (without paying for the traffic).
It is required for you to have the Search Engine Optimisation Skills to be a professional and successful blogger and earn money using your blogs online by selling relevant and valuable products and services to your customers. SEO is one of the skills required for blogging as well as in digital marketing. Once you learn the skill you can also apply for a Digital Marketing job that is in great demand currently.
“Practice makes a man perfect”, this saying focuses only on the man but it is implied on anyone. It is the main key to success, the more you practice, the more success you will get in doing anything. So practice the skills and slowly but steadily you will achieve success.
Do not compare yourself with someone who has already achieved success, they also have gone through the same process in the beginning when they started. Focus on your skills and try to improve them and you will for sure succeed in your career.