Job
Description
Roles and Responsibilities
- Create & implement result-driven campaigns over LinkedIn, Google & other PPC channels.
- Assist in creating campaigns, KPIs around objectives like Customer Awareness Creation, Lead Generation (MQLs, SQLs), etc.
- Need to use HubSpot to create dashboards and reports and provide management deeper insights into sales performance.
- Create content for PPTs and dashboards.
- Conceive, research, and write engaging content including (but not limited to) mailers, blogs, case studies, white papers, infographics, web content, video scripts, datasheets, etc.
- Analyze content marketing metrics and make changes to the content accordingly by creating innovative content ideas.
You will be a good fit if
- You have hands-on experience with HubSpot CRM and knows how to use the same for marketing campaigns.
- You have the analytical ability to process large chunks of sales or web analytics data.
- You have hands-on experience driving several digital marketing campaigns from scratch to execution and analytics.
- You have the ability to work with US/UK-based sales professionals.
- You have exp. In leading or building a team.
- You have experience with B2B SaaS Product Company or exposure to the Cybersecurity domain.
- You have excellent written communication skills.