Job
Description
- The role holder will develop marketing strategy for each magazine across a range of on and offline channels (including email, social, website and PR). This is a varied role which involves liaison with a number of internal and external stakeholders.
- Producing high quality sales marketing materials and proof reading to ensure all material is correct and has proper approvals.
- Overseeing the marketing calendar for all publications.
- Creating and maintaining relationships with external partners.
- Ensuring strategy is in place to develop the marketing department.
- Market research to identify and generate new leads.
- Monitor, process, report responses and analyze marketing campaigns to provide real figures for new business and improved website/publication recognition.
- Work with the web team to build and design event websites and micro sites.
- Create, develop and execute compelling marketing campaign plans using all types of channels including direct mail, web/e-marketing, telemarketing, advertising to meet targets.
- Proactively source data in order to reach the key target audience
Role : Direct Marketing Executive
Industry Type : Publishing
Functional Area : Marketing, Advertising, MR, PR, Media Planning
Employment Type : Full Time, Permanent
Role Category : Marketing
Mohamed Jashir
Company Recruiter at V4U Investwise Pvt Ltd
Skills Required: Marketing,Advertising,Media Planning,MR,Publishing,Direct Marketing Executive,Marketing Strategy,E-marketing,Market Research