Job Description

• Develop and manage digital marketing campaigns.
• Oversee a social media strategy.
• Manage and maintain the organization's website(s)
• Write and optimize content for the website and social networking accounts such as Facebook and Twitter Track and
• Analyze website traffic flow and provide regular internal reports Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion Continually work on the Search Engine Optimization of the website(s)
• Fix any errors or bugs in online content Edit and post videos, podcasts and audio content to online sites Arrange webinars and webcasts Create online banner adverts and oversee pay per click (PPC) ad management
• Write copy for email marketing campaigns I
• Identify new trends in digital marketing,
• Evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing.
• Work on printed material to supplement online products
• Attend product launches and networking events.

Required Candidate profile

• Proven creative writing ability
• Basic knowledge of Digital Marketing
• A Technology geek at heart.
• Good IQ
• Excellent analytical skills.

Bachelor's degree/ with Digital Marketing Certification is an added advantage.

Age: Below 40yrs

Other Requirements :

Role Social Media Marketing Manager

Industry Type IT-Software, Software Services

Functional Area Marketing, Advertising, MR, PR, Media Planning

Employment Type Full Time, Permanent

Role Category Online/Digital Marketing

Education

UG :Any Graduate in Any Specialization

PG :Any Postgraduate in Any Specialization

Key Skills

PPC, SMO, Mobile Marketing, Twitter, Digital Marketing, Email Marketing, Social Media Marketing, Pay Per Click, SEO, Search Engine Optimization