Datamatics Business Solutions Ltd

Email Marketing Executive

Datamatics Business Solutions Ltd
Not Disclosed
1-3 Years Full Time
Mumbai, Maharashtra, IN

Vacancy: 10 Posted: 2 years ago Applicants: 5
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Job Description

Roles and Responsibilities

  • Managing Email Campaigns as per client specifications
  • Need to drive healthy conversions of Clicks/Opens of the Emails
  • Strong Awareness of IP reputation plan for email servers.
  • Expertise in working on 3rd Party Email tools like Zoho/ Eloqua etc
  • Realtime IP/Domain Blacklist checking and reporting
  • Realtime Hard/Soft Bounce update in 3rd Party tools & internal tools
  • Usage of Email authentication methods for better email deliverability

Desired Candidate Profile

  • Need to be well versed with Email Marketing process & tools usage.
  • A/B testing, Opt-In strategy
  • Marketing Automation
  • Expertise in reporting of Email Metrics ( Open Rate / Click Rate /
  • Conversion Rate )
  • SEO and Social Media Management
  • Expertise in Email Deliverability, Campaign Strategies.
  • Strong communication skills.
  • Should be flexible with Night Shifts

Role : Direct Marketing Executive

Industry Type : BPO, Call Centre, ITeS

Functional Area : Marketing, Advertising, MR, PR, Media Planning

Employment Type : Full Time, Permanent

Role Category : Marketing

Skills Required: BPO,Advertising,Marketing Automation,Call Centre,Email Process,ITES,Media Planning,MR,Direct Marketing Executive,Email Campaign,Marketing