ETOE

Digital Marketing Specialist

ETOE
400000 - 600000 P.A.
4-7 Years Full Time
Bangalore, Karnataka, IN

Vacancy: Not Disclosed Posted: 3 years ago Applicants: 7
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Job Description

We are currently seeking an experienced, creative Digital and Social Media Specialist to join our Startup team.

The ideal candidate should be well experienced in various digital/social media platforms and its operations. He/she must bring a strong arsenal of techniques and methods to promote our products, services, and public image through social media platforms.

You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

The goal is to reach out to consumers through the most effective advertising campaigns through social media and SEO/SEM.

Digital Marketing Specialist Responsibilities:

  • Evaluate and implement improvements on digital strategy.
  • Research the latest digital tools and interactive trends.
  • Optimize SEO.
  • Engage and enhance the Social Media Marketing
  • Create integrated and cost-effective digital strategies.
  • Drive value for the organization.
  • Analyze and report on digital campaigns.
  • Analyze customer & user data and generate Leads.
  • Engage with clients, sales teams, and management.
  • Map out how digital assets will be optimized for business results.
  • Define Branding Strategy, Email marketing
  • Manage the company website (including all images, tools, and content)
  • Manage day-to-day messaging/posts
  • Conduct and report analysis of the site and social traffic
  • Establish and monitor ROI and KPIs
  • Create, maintain, and implement a digital marketing and editorial calendars.
  • Maintain effective, cohesive, and engaging brand messaging.
  • Update and manage company blogs, e-newsletter, and social media including regular posts, news, etc.

 

Digital Marketing Specialist Requirements:

  • Proven working experience in digital marketing.
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Should be familiar with different SEO tools & browser plugins for SEO analysis and improved productivity
  • Well versed with all On-page and Off-page SEO techniques for Static as well Dynamic database-driven Website
  • Must have a proven track record of changing website rankings to bring them to the top of search engines results
  • Candidate should be expert in working with Google Ad Words (PPC)
  • Experience with other search engine PPC management helpful.
  • Thorough knowledge of conversion tracking and web analytic software, such as Google Analytics and others.
  • Google Ad Words Google Analytics certified professional will be preferred.
  • Design, build and maintain our social media presence
  • Experience in managing social media optimization (SMO), social media campaigns (SMM) is desirable.
  • Measure and report performance of all digital marketing campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns
  • Up to date with the latest trends and best practices in online marketing
  • Must have excellent written & oral English communication skills

Education and Experience:

Engineering Graduate/MCA with 4-7 years of experience in Digital Marketing

Skills Required: Web Analytics Tool,SEO Analysis,PPC,Google Analytics,Google AdWords,Digital Marketing,Social Media Marketing,Display Advertising,Social Media Optimization,SMM,Digital Advertising,SMO,Affiliate Marketing,Youtube


Other Requirements :

Role-Social Media Marketing Manager

Industry Type-Education, Teaching, Training

Functional Area-Marketing, Advertising, MR, PR, Media Planning

Employment Type-Full Time, Permanent

Role Category-Online/Digital Marketing

Education

UG :Any Graduate in Any Specialization

PG :MCA in Any Specialization

Website-https://etoe.in/


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